Author name: Murthy Vaidheeswaran

Think of Marketing Automation – You have several products to choose from. Salesforce is the #1 CRM in the world […]

Salesforce Knowledge Management System is a product of Salesforce Service Cloud. Knowledge management helps share information, insights and answers across

Companies that utilize customer data are known to fare much better than the companies whose data is scattered around multiple

More than 40% of adults use a digital assistant to conduct some or all of their daily duties, and 20%

Gone are the days when B2B sales were conducted face-to-face or at an office desk; the current era of digital

Salesforce is continuously being tipped as a cloud based CRM Platform that is ranking #1 globally, consistently.  Salesforce delivers continued

Sales processes traditionally involve Email, Voice Chat, Product Demonstrations and Personal relationships to ensure the successful closure of the sale.

Pardot is a marketing automation solution offered by Salesforce. Pardot empowers marketing and sales teams to generate healthy pipelines and

The finance service department – is one of the most influential and growing sectors in the global economy. Continued innovation